Why Are We So Addicted To Facebook? A Behavioural Perspective

By Bethany Lynch, M.Sc. Guest Author Social media is addictive, there is no doubt about that. In 2016 it was reported that the average person spends 1 hour and 49 minutes per DAY browsing social network sites. The usual suspects are the…


Why America is So Divided

By Chelsea Wilhite, M.A., BCBA bSci21 Contributing Writer As we face the final days before American voters cast ballots in this presidential election, the political tension increases and we see an up-tick in behavior between even close friends that can…



Mental Toughness: Unlocking Behavior Analysis in Sport

By Chelsea Wilhite, M.A., BCBA bSci21 Contributing Writer My niece and nephew recently moved in with me, my husband, and our son. In addition to quickly learning how to parent teenagers, we are trying to help them succeed in athletic…



Teamwork, Collaboration, and the Pesky Issue of Ethics

Shelley McLean, M.Ed, BCBA bSci21 Contributing Writer Sometimes I wonder if it’s just me . . . One of my favorite authors, leadership experts, and public speakers, Simon Sinek, recently wrote a great little book called Together is Better.  It’s…


How to Reduce Public Tantrums

By Leanne Page, M.Ed, BCBA bSci21 Contributing Writer Dear Behavior BFF, “If a child starts crying to their mum to have more sweets whilst on a busy train, what should the mum do? As someone who isn’t a parent yet,…


The Seven Deadly Sins of Behavior Analysts

By Emaley McCulloch, M.Ed., BCBA bSci21 Contributing Writer As the field of Behavior Analysis grows and becomes more recognized in mainstream healthcare, we must overcome some of our past “sins” in order to be good ambassadors for our science. A…


Stick with the Science – Even in Silicon Valley!

By Zainab Fazal, M.ADS, BCBA bSci21 Contributing Writer Sunny California, a beautiful city and home to “Silicon Valley” is where thousands of new and innovative companies are starting up every year. It is the leading hub, and a startup ecosystem…